There are marketers who shape ideas and designers who bring them to life. I bridge both perspectives.

With a background in graphic design and creative marketing, I approach every project with a 360° perspective. I’m drawn to the bigger picture, focusing on how ideas take shape & defining how they show up in the world.

Working across fashion, entertainment, and lifestyle, I develop concepts that help brands cut through the noise, rooted in storytelling, shaped by partnerships, and brought to life through experiences.

Driven by curiosity, I look beyond the surface to create work that feels intentional, relevant, and culturally aware, helping brands show up with honesty and personality.

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Experience

GRAPHIC DESIGNER, LIFESTYLE & ENTERTAINMENT

Authentic Brands Group, New York, NY | June 2024 – Present

  • Design and execute creative assets for global brand campaigns across digital platforms, paid media, and social content

  • Develop and refine logos, scalable brand systems, and comprehensive brand guidelines for entertainment, fashion, and lifestyle companies within the Authentic Brands Group portfolio

  • Create visually compelling marketing collateral, including event and trade show visuals, presentation decks, brochures, and sell sheets to support business development, brand storytelling, and client presentations

  • Adapt and maintain retail brand books, corporate materials, and digital assets to ensure consistency across all consumer touchpoints

  • Support Marketing, Social Media, Brand, and Experience teams to deliver creative solutions aligned with campaign objectives and business needs

  • Translate creative briefs and ideas into visually engaging designs while collaborating with creative leadership and cross-functional teams

PRODUCT & CREATIVE DESIGN INTERN, ENTERTAINMENT

NBCUniversal, New York, NY | June 2023 – May 2024

  • Designed digital experiences and scalable design systems for Bravo, SYFY, Oxygen, and Peacock, ensuring cohesive, accessible, and brand-aligned interfaces across television and streaming platforms

  • Collaborated with research teams on concept development, user testing, and audience-focused design solutions

  • Conducted trend, audience, and technology research to shape digital design frameworks, improve user experience, and inform creative decisions

  • Supported creative direction and mood boarding for The Real Housewives of Atlanta and Orange County promotional campaigns, helping define visual themes, styling references, color palettes, and overall campaign aesthetics

  • Contributed to concept development for franchise promos, key art, and cross-platform marketing assets alongside creative and art direction teams

  • Assisted in translating brand and audience insights into visually cohesive concepts for entertainment campaigns and promotional shoots

GRAPHIC DESIGN INTERN

Mixology Clothing Co., Lynbrook, NY | May 2022 – September 2022

  • Designed and created digital marketing assets including website banners, landing pages, email campaigns in Klaviyo, and social media content optimized for Instagram and TikTok

  • Developed in-store visual materials such as posters, flyers, signage, and promotional displays to support retail marketing initiatives

  • Partnered cross-functionally with creative, buying, marketing, and e-commerce teams on seasonal launches, campaigns, and site optimization

  • Produced trend-driven visual content that aligned with brand identity and maintained consistency across digital, social, and print platforms

  • Assisted in the execution of marketing campaigns, lookbooks, and event collateral to enhance customer engagement and brand visibility

GRAPHIC DESIGNER

University Girl Magazine, Syracuse, NY | September 2022 – May 2024

  • Collaborated with editors, writers, and stylists to develop moodboards and execute digital photoshoots from initial concept through final launch

  • Updated website content by uploading photos, videos, articles, and campaign materials while keeping pages visually consistent and organized

  • Worked closely with the Design Director and Managing Director to maintain the UGirl brand aesthetic across digital platforms

  • Designed layouts and contributed to the overall creative direction of the print issue

Education

Syracuse University | S.I. Newhouse School of Public Communications

B.S. in Graphic Design, Minor in Art History, GPA: 3.83

Parsons School of Design | Continuing Professional Education

Fashion PR and Marketing Certificate, Focus on Experiential Marketing, Influencer Marketing, and Celebrity Relations

  • Developed influencer strategies and talent recommendations for fashion and beauty brands, aligning with brand objectives

  • Designed immersive brand activations and marketing concepts focused on audience engagement and storytelling

  • Conducted consumer research and competitive analysis to guide activation strategy and campaign direction

Skills

Design Software: Adobe Creative Suite (Photoshop, Illustrator, InDesign, Lightroom, Premiere Pro, After Effects, XD, Acrobat, Bridge, Dimension), Figma, Sketch, Canva, Procreate, CapCut, Generative AI Tools

Graphic Design & Creative: Digital Design, Print Design, Editorial Design, Branding, Brand Identity Systems, Brand Guidelines, Art Direction, Logo Design, Typography, Visual Storytelling, Moodboarding, Creative Concept Development, Layout Design, Presentation Design, Marketing Collateral Design, Trade Show Graphics, Out-of-Home Advertising Design, UI Design, Interface Design, Digital Experience Design

Marketing & Social Media: Social Media Content Creation, Social Media Design, Digital Advertising, Email Marketing Design, E-commerce Design, Website Banners, Landing Pages, Campaign Development, Influencer Marketing, Celebrity Relations, Experiential Marketing, Lookbook Design, Content Planning & Scheduling Retail Marketing Assets

Social Media Platforms: Instagram, TikTok, Pinterest, Facebook, LinkedIn, YouTube, X (Twitter), Snapchat, Weibo, Douyin

Production & Collaboration: Photoshoot Production, Cross-Functional Collaboration, Creative Project Management, Creative Brief Interpretation, Website Content Management, Brand Consistency, Asset Management, Site Optimization, Trend Research, Consumer Insights, Campaign Coordination, Competitive Analysis, Content Planning, Visual Merchandising Support, Workflow Organization, Deadline Management

Platforms & Tools: Shopify, Squarespace, Klaviyo, Traackr, Monday.com, Trello, Slack, Google Workspace, Microsoft Office Suite, Dropbox, Box