Kérastase Strategy Deck

INFLUENCER MARKETING STRATEGY PITCH FOR KÉRASTASE, CENTERED ON THE ELIXIR ULTIME SHINE OIL. THIS PROJECT PRESENTS A COMPREHENSIVE, MULTI-TACTIC INFLUENCER STRATEGY COMBINING A LONG-TERM AMBASSADOR PROGRAM, PRODUCT SEEDING, AND AN AFFILIATE MODEL TO DRIVE AWARENESS, ENGAGEMENT, AND CONVERSION.

THE DECK DEFINES STRATEGIC OBJECTIVES, INFLUENCER CRITERIA, SAMPLE INFLUENCERS, DELIVERABLES, SUCCESS METRICS, AND A PROPOSED ANNUAL BUDGET, DEMONSTRATING A  CLEAR, EXECUTION-READY INFLUENCER STRATEGY DESIGNED TO DRIVE MEASURABLE IMPACT.

SOFTWARE: ADOBE ILLUSTRATOR, PHOTOSHOP, INDESIGN